{"id":19122,"date":"2026-10-06T09:50:29","date_gmt":"2026-10-06T07:50:29","guid":{"rendered":"https:\/\/www.jems-group.com\/?p=19122"},"modified":"2026-10-06T10:03:36","modified_gmt":"2026-10-06T08:03:36","slug":"data-chain-missing-industrialization","status":"publish","type":"post","link":"https:\/\/www.jems-group.com\/en\/actualites\/data-ia-chainon-manquant-industrialisation-ia\/","title":{"rendered":"[RAPPORT] Data et IA, le cha\u00eenon manquant de l\u2019industrialisation de l\u2019IA"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"19122\" class=\"elementor elementor-19122\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-240e634 e-flex e-con-boxed e-con e-parent\" data-id=\"240e634\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-816de0c e-con-full e-flex e-con e-child\" data-id=\"816de0c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-798d721 e-con-full e-flex e-con e-child\" data-id=\"798d721\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-771bbf0 elementor-widget elementor-widget-global elementor-global-12335 elementor-widget-breadcrumbs\" data-id=\"771bbf0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/www.jems-group.com\/\">Accueil<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e053f1d elementor-widget elementor-widget-heading\" data-id=\"e053f1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">[RAPPORT] Data et IA, le cha\u00eenon manquant de l\u2019industrialisation de l\u2019IA<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b09188 elementor-widget elementor-widget-post-info\" data-id=\"9b09188\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-7c979de\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t<span class=\"elementor-post-info__item-prefix\">Publi\u00e9 le <\/span>\n\t\t\t\t\t\t\t\t\t\t<time>6 October 2026<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d01628e e-flex e-con-boxed e-con e-parent\" data-id=\"d01628e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0976b1b elementor-widget elementor-widget-text-editor\" data-id=\"0976b1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sur toute la valeur \u00e9conomique que l\u2019IA g\u00e9n\u00e8re aujourd\u2019hui, 74 % revient \u00e0 20 % des entreprises. Le chiffre vient de l\u2019AI Performance Study de PwC (2026). Pour les autres, l\u2019effet sur les comptes reste difficile \u00e0 trouver.<\/p><p>Les dirigeants le disent eux-m\u00eames. Dans la 29e Global CEO Survey de PwC, 56 % d\u2019entre eux d\u00e9clarent n\u2019avoir observ\u00e9 ni hausse de revenus ni baisse de co\u00fbts li\u00e9e \u00e0 l\u2019IA. Le Global AI Pulse de KPMG ne recense que 8 % d\u2019organisations ayant atteint un retour sur investissement \u00e9tabli \u00e0 l\u2019\u00e9chelle de l\u2019entreprise.<\/p><p>Les deux groupes ont acc\u00e8s aux m\u00eames mod\u00e8les. Ce qui les s\u00e9pare tient \u00e0 la capacit\u00e9 de faire tourner l\u2019IA dans les processus, \u00e0 l\u2019\u00e9chelle, avec un impact mesurable. Pour un comit\u00e9 de direction, l\u2019industrialisation de l\u2019IA est devenue le sujet de 2026. Elle suppose des donn\u00e9es fiables, une architecture pr\u00e9vue pour durer et des arbitrages qui se prennent au niveau de la direction, bien au-del\u00e0 des \u00e9quipes techniques.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c53b39 elementor-widget elementor-widget-image\" data-id=\"8c53b39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"600\" src=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/banniere-rapport-data-ia-scaled.webp\" class=\"attachment-full size-full wp-image-19125\" alt=\"\" srcset=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/banniere-rapport-data-ia-scaled.webp 1920w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/banniere-rapport-data-ia-300x94.webp 300w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/banniere-rapport-data-ia-1024x320.webp 1024w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/banniere-rapport-data-ia-768x240.webp 768w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/banniere-rapport-data-ia-1536x480.webp 1536w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/banniere-rapport-data-ia-2048x640.png 2048w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/banniere-rapport-data-ia-18x6.png 18w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d44426 elementor-widget elementor-widget-heading\" data-id=\"5d44426\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pourquoi l\u2019industrialisation de l\u2019IA bloque encore ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aac2699 elementor-widget elementor-widget-text-editor\" data-id=\"aac2699\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>L\u2019argent ne manque pas. En France, 109 milliards d\u2019euros d\u2019investissements priv\u00e9s dans l\u2019IA ont \u00e9t\u00e9 annonc\u00e9s en f\u00e9vrier 2025, lors du Sommet pour l\u2019action sur l\u2019IA. Les d\u00e9penses des entreprises fran\u00e7aises en solutions d\u2019IA ont progress\u00e9 de 430 % entre 2023 et 2024, selon les donn\u00e9es relay\u00e9es par Spendesk. Pourtant, d\u2019apr\u00e8s l\u2019Insee, seules 10 % des entreprises de 10 salari\u00e9s ou plus utilisaient au moins une technologie d\u2019IA en 2024.<\/p><p>Le blocage se situe entre l\u2019essai et l\u2019exploitation. Selon IDC et Lenovo, 88 % des preuves de concept (POC) IA n\u2019atteignent pas un d\u00e9ploiement \u00e0 grande \u00e9chelle. Astrafy estime qu\u2019un tiers seulement des projets arrive en production.<\/p><p>Les \u00e9conomistes connaissent ce d\u00e9calage sous le nom de paradoxe de Solow : une technologie peut mettre des ann\u00e9es \u00e0 appara\u00eetre dans les chiffres de productivit\u00e9. Dans la plupart des entreprises, l\u2019IA est ajout\u00e9e \u00e0 des processus qui n\u2019ont pas boug\u00e9. Les gains restent locaux, parfois invisibles au niveau du groupe.<\/p><p>Le cycle n\u2019a rien d\u2019in\u00e9dit. Gartner place l\u2019IA dans son \u00ab creux de d\u00e9sillusion \u00bb, une phase d\u00e9j\u00e0 travers\u00e9e par le big data, le cloud ou la blockchain. L\u2019IA agentique prend la m\u00eame pente : Gartner anticipe l\u2019abandon de plus de 40 % de ces projets d\u2019ici fin 2027.<\/p><p>S\u2019y ajoute un biais de pilotage. Beaucoup de comit\u00e9s de direction suivent encore le nombre de POC lanc\u00e9s, un indicateur qui mesure l\u2019activit\u00e9 et non la valeur. Quand on regarde de pr\u00e8s les projets qui \u00e9chouent, les causes rel\u00e8vent de l\u2019organisation bien plus que de la technique.<\/p><table width=\"602\"><thead><tr><td width=\"160\"><p><strong>Blocage<\/strong><\/p><\/td><td width=\"232\"><p><strong>Ce que l\u2019on observe<\/strong><\/p><\/td><td width=\"210\"><p><strong>Cons\u00e9quence<\/strong><\/p><\/td><\/tr><\/thead><tbody><tr><td width=\"160\"><p><strong>Cas d\u2019usage mal pos\u00e9s<\/strong><\/p><\/td><td width=\"232\"><p>L\u2019IA est lanc\u00e9e avant que le probl\u00e8me m\u00e9tier soit d\u00e9fini<\/p><\/td><td width=\"210\"><p>Projets g\u00e9n\u00e9riques, peu diff\u00e9renciants<\/p><\/td><\/tr><tr><td width=\"160\"><p><strong>Socle data fragile<\/strong><\/p><\/td><td width=\"232\"><p>Donn\u00e9es fragment\u00e9es, peu accessibles, peu gouvern\u00e9es<\/p><\/td><td width=\"210\"><p>Mod\u00e8les inop\u00e9rants ou limit\u00e9s \u00e0 quelques usages<\/p><\/td><\/tr><tr><td width=\"160\"><p><strong>Architecture fragment\u00e9e<\/strong><\/p><\/td><td width=\"232\"><p>Empilement de solutions, int\u00e9gration partielle<\/p><\/td><td width=\"210\"><p>Passage \u00e0 l\u2019\u00e9chelle co\u00fbteux, lent ou impossible<\/p><\/td><\/tr><tr><td width=\"160\"><p><strong>Gouvernance tardive<\/strong><\/p><\/td><td width=\"232\"><p>S\u00e9curit\u00e9 et conformit\u00e9 trait\u00e9es apr\u00e8s coup<\/p><\/td><td width=\"210\"><p>Projets bloqu\u00e9s avant la mise en production<\/p><\/td><\/tr><tr><td width=\"160\"><p><strong>Pilotage \u00e9conomique absent<\/strong><\/p><\/td><td width=\"232\"><p>Succ\u00e8s mesur\u00e9 au nombre de projets<\/p><\/td><td width=\"210\"><p>Ressources dispers\u00e9es, arbitrages tardifs<\/p><\/td><\/tr><tr><td width=\"160\"><p><strong>Organisation en silos<\/strong><\/p><\/td><td width=\"232\"><p>M\u00e9tiers, IT, data et conformit\u00e9 travaillent en s\u00e9quence<\/p><\/td><td width=\"210\"><p>Initiatives isol\u00e9es, difficiles \u00e0 reproduire<\/p><\/td><\/tr><\/tbody><\/table><p><em>Source : rapport \u00ab Data &amp; IA : le cha\u00eenon manquant \u00bb, 2026.<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad7e6ad elementor-widget elementor-widget-heading\" data-id=\"ad7e6ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Industrialisation de l\u2019IA : ce qui se d\u00e9cide en comit\u00e9 de direction<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b46901 elementor-widget elementor-widget-text-editor\" data-id=\"8b46901\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Aucun de ces blocages ne se r\u00e8gle dans une \u00e9quipe data isol\u00e9e. Ils rel\u00e8vent d\u2019arbitrages de direction.<\/p><p>Le premier concerne la donn\u00e9e. Selon Gartner, 63 % des organisations ne disposent pas, ou ne savent pas si elles disposent, des pratiques de gestion des donn\u00e9es n\u00e9cessaires \u00e0 l\u2019IA. Dans l\u2019AI &amp; Data Readiness Report 2025 de Fivetran, 77 % des organisations jugent la gestion des donn\u00e9es critique. Un mod\u00e8le performant pos\u00e9 sur des donn\u00e9es dispers\u00e9es produit des r\u00e9sultats que personne n\u2019utilise. La donn\u00e9e doit donc \u00eatre financ\u00e9e et gouvern\u00e9e comme une infrastructure, au lieu d\u2019\u00eatre trait\u00e9e en fin de projet comme un pr\u00e9requis technique.<\/p><p>Le deuxi\u00e8me porte sur la conception. Un projet pens\u00e9 pour une d\u00e9monstration se reconstruit presque enti\u00e8rement au moment de passer en production. Les organisations les plus avanc\u00e9es pr\u00e9voient d\u00e8s le d\u00e9part une architecture capable de monter en charge, avec la s\u00e9curit\u00e9 et la conformit\u00e9 int\u00e9gr\u00e9es au cadrage. Accenture observe que 97 % des entreprises les plus avanc\u00e9es ont d\u00e9velopp\u00e9 au moins trois capacit\u00e9s data et IA structurantes.<\/p><p>Le troisi\u00e8me touche au pilotage. Un projet IA se juge sur un indicateur m\u00e9tier fix\u00e9 avant son lancement : co\u00fbt \u00e9vit\u00e9, d\u00e9lai r\u00e9duit, chiffre d\u2019affaires g\u00e9n\u00e9r\u00e9. La pr\u00e9cision du mod\u00e8le ne dit rien de ce qu\u2019il rapporte.<\/p><p>Pour un comit\u00e9 de direction, cela se traduit en cinq d\u00e9cisions :<\/p><ol><li>Piloter le programme IA \u00e0 l\u2019impact mesur\u00e9, et non au nombre de projets lanc\u00e9s ;<\/li><li>Concentrer les moyens sur quelques cas d\u2019usage \u00e0 forte valeur plut\u00f4t que sur un portefeuille dispers\u00e9 de POC ;<\/li><li>Investir d\u2019abord dans le socle data, l\u2019architecture, la gouvernance et l\u2019exploitation ;<\/li><li>R\u00e9unir m\u00e9tiers, IT, data, s\u00e9curit\u00e9, conformit\u00e9 et finance d\u00e8s le cadrage ;<\/li><li>Mesurer r\u00e9guli\u00e8rement la maturit\u00e9 de l\u2019organisation pour rep\u00e9rer ce qui freine l\u2019industrialisation.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c90eb9 elementor-widget elementor-widget-image\" data-id=\"7c90eb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"278\" src=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/frise-maturite-data-ia-1024x356.png\" class=\"attachment-large size-large wp-image-19124\" alt=\"\" srcset=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/frise-maturite-data-ia-1024x356.png 1024w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/frise-maturite-data-ia-300x104.png 300w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/frise-maturite-data-ia-768x267.png 768w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/frise-maturite-data-ia-18x6.png 18w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/frise-maturite-data-ia.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-254ea7c elementor-widget elementor-widget-text-editor\" data-id=\"254ea7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Le rapport \u00ab Data &amp; IA : le cha\u00eenon manquant \u00bb contient une matrice de maturit\u00e9 sur 8 dimensions (data, cas d\u2019usage, architecture, passage \u00e0 l\u2019\u00e9chelle, gouvernance, pilotage de la valeur, organisation, op\u00e9rabilit\u00e9) pour situer votre organisation niveau par niveau.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f59d820 e-con-full e-flex e-con e-child\" data-id=\"f59d820\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-018aead elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"018aead\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u00c9valuez votre maturit\u00e9 data-IA<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7ba632 elementor-widget elementor-widget-button\" data-id=\"e7ba632\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/decouverte.jems-group.com\/rapport-ia-2026-data-ia-chainon-manquant\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00e9l\u00e9charger le rapport complet<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c9ca8 elementor-widget elementor-widget-heading\" data-id=\"75c9ca8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Notre lecture : la valeur vient du syst\u00e8me, pas du mod\u00e8le<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e537bfc elementor-widget elementor-widget-text-editor\" data-id=\"e537bfc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>D\u2019apr\u00e8s les rapports d\u2019activit\u00e9 des groupes du CAC 40, l\u2019IA est pr\u00e9sente presque partout. Trois trajectoires se dessinent. La majorit\u00e9 s\u2019en sert pour optimiser l\u2019existant : stocks, processus m\u00e9tiers, rendements industriels, d\u00e9tection de fraude. D\u2019autres, comme Capgemini, Dassault Syst\u00e8mes, L\u2019Or\u00e9al, Orange ou Publicis, investissent dans des plateformes et des actifs propri\u00e9taires. Une troisi\u00e8me cat\u00e9gorie mobilise l\u2019IA pour la R&amp;D et la simulation.<\/p><p>Ces groupes ne se distinguent pas par leur taux d\u2019adoption. Les plus avanc\u00e9s savent relier donn\u00e9es, architecture, gouvernance et usages dans un syst\u00e8me qui fonctionne au quotidien.<\/p><p>Nous appelons cela l\u2019IA utile : une IA fond\u00e9e sur un socle data fiable, con\u00e7ue pour l\u2019\u00e9chelle, gouvern\u00e9e d\u00e8s l\u2019origine et pilot\u00e9e par la valeur. Le nombre de cas d\u2019usage et la sophistication des mod\u00e8les comptent peu dans cette lecture. Son crit\u00e8re est simple : produire des r\u00e9sultats mesurables, qui se reproduisent d\u2019un projet \u00e0 l\u2019autre et tiennent dans la dur\u00e9e.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eca7448 elementor-widget elementor-widget-heading\" data-id=\"eca7448\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Avant le prochain POC, mesurer sa maturit\u00e9<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac04a25 elementor-widget elementor-widget-text-editor\" data-id=\"ac04a25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La ligne de partage ne passe plus entre les entreprises qui adoptent l\u2019IA et les autres. Elle s\u00e9pare celles qui accumulent les exp\u00e9rimentations de celles qui savent les exploiter. Pour un comit\u00e9 de direction, la question devient : dans quelles conditions pouvons-nous faire tourner l\u2019IA \u00e0 l\u2019\u00e9chelle et prouver ce qu\u2019elle rapporte ?<\/p><p>La r\u00e9ponse commence rarement par le choix d\u2019un mod\u00e8le. Elle passe par un \u00e9tat des lieux lucide de la donn\u00e9e, de l\u2019architecture et de la gouvernance.<\/p><p>C\u2019est l\u2019objet du rapport JEMS \u00ab Data &amp; IA : le cha\u00eenon manquant \u00bb. Il d\u00e9taille les freins \u00e0 l\u2019industrialisation observ\u00e9s sur le march\u00e9 et propose une matrice pour identifier vos priorit\u00e9s d\u2019investissement avant de lancer le prochain projet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ca424ba e-con-full e-flex e-con e-child\" data-id=\"ca424ba\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0a52aa0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0a52aa0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Rapport JEMS Data &amp; IA 2026<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b9f703 elementor-widget elementor-widget-button\" data-id=\"7b9f703\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/decouverte.jems-group.com\/rapport-ia-2026-data-ia-chainon-manquant\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00e9l\u00e9charger le rapport complet<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d16426c e-flex e-con-boxed e-con e-parent\" data-id=\"d16426c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d9f7a62 elementor-widget elementor-widget-heading\" data-id=\"d9f7a62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PLUS DE RESSOURCES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcb231a elementor-widget-divider--view-line elementor-widget elementor-widget-global elementor-global-343 elementor-widget-divider\" data-id=\"dcb231a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41a95a8 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"41a95a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;12041&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t<style id=\"loop-12041\">.elementor-12041 .elementor-element.elementor-element-64cf36a{--display:flex;--border-radius:16px 16px 0px 16px;box-shadow:0px 0px 55px -30px rgba(0,0,0,0.5);--padding-top:0%;--padding-bottom:5%;--padding-left:0%;--padding-right:0%;}.elementor-12041 .elementor-element.elementor-element-64cf36a:not(.elementor-motion-effects-element-type-background), .elementor-12041 .elementor-element.elementor-element-64cf36a > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:var( --e-global-color-f6bd35a );}.elementor-12041 .elementor-element.elementor-element-5f4d684 img{width:100%;height:180px;object-fit:cover;object-position:center center;transition-duration:0.5s;border-radius:016px 016px 0px 0px;}.elementor-12041 .elementor-element.elementor-element-5f4d684:hover img{filter:brightness( 100% ) contrast( 100% ) saturate( 170% ) blur( 0px ) hue-rotate( 0deg );}.elementor-12041 .elementor-element.elementor-element-8a27494 .elementor-heading-title{font-size:21px;font-weight:700;line-height:30px;-webkit-text-stroke-color:#000;stroke:#000;color:#000000;}.elementor-12041 .elementor-element.elementor-element-8a27494{padding:03% 05% 03% 05%;}.elementor-12041 .elementor-element.elementor-element-7444ac3 .elementor-button-content-wrapper{flex-direction:row-reverse;}.elementor-12041 .elementor-element.elementor-element-7444ac3 .elementor-button .elementor-button-content-wrapper{gap:10px;}.elementor-12041 .elementor-element.elementor-element-7444ac3 .elementor-button{font-size:16px;font-weight:700;text-decoration:underline;fill:var( --e-global-color-primary );color:var( --e-global-color-primary );background-color:#02010100;}.elementor-12041 .elementor-element.elementor-element-7444ac3{padding:0px 0px 0px 0px;}\/* Start custom CSS for button, class: .elementor-element-7444ac3 *\/.elementor-12041 .elementor-element.elementor-element-7444ac3 {\r\n    margin-top: auto !important;\r\n}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"12041\" class=\"elementor elementor-12041 e-loop-item e-loop-item-19122 post-19122 post type-post status-publish format-standard has-post-thumbnail hentry category-data-fr category-ia\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-64cf36a e-flex e-con-boxed e-con e-parent\" data-id=\"64cf36a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f4d684 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"5f4d684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/miniature-rapport-data-ia-1024x576.png\" class=\"attachment-large size-large wp-image-19131\" alt=\"\" srcset=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/miniature-rapport-data-ia-1024x576.png 1024w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/miniature-rapport-data-ia-300x169.png 300w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/miniature-rapport-data-ia-768x432.png 768w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/miniature-rapport-data-ia-1536x864.png 1536w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/miniature-rapport-data-ia-2048x1152.png 2048w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/10\/miniature-rapport-data-ia-18x10.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a27494 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"8a27494\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.jems-group.com\/en\/actualites\/data-ia-chainon-manquant-industrialisation-ia\/\">[RAPPORT] Data et IA, le cha\u00eenon manquant de l\u2019industrialisation de l\u2019IA<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7444ac3 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"7444ac3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.jems-group.com\/en\/actualites\/data-ia-chainon-manquant-industrialisation-ia\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Lire l'article<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"12041\" class=\"elementor elementor-12041 e-loop-item e-loop-item-19071 post-19071 post type-post status-publish format-standard has-post-thumbnail hentry category-data-fr category-ia\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-64cf36a e-flex e-con-boxed e-con e-parent\" data-id=\"64cf36a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f4d684 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"5f4d684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"298\" src=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/09\/ChatGPT-Image-17-sept.-2026-16_22_59-1024x381.webp\" class=\"attachment-large size-large wp-image-19074\" alt=\"\" srcset=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/09\/ChatGPT-Image-17-sept.-2026-16_22_59-1024x381.webp 1024w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/09\/ChatGPT-Image-17-sept.-2026-16_22_59-300x112.webp 300w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/09\/ChatGPT-Image-17-sept.-2026-16_22_59-768x286.webp 768w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/09\/ChatGPT-Image-17-sept.-2026-16_22_59-1536x572.webp 1536w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/09\/ChatGPT-Image-17-sept.-2026-16_22_59-2048x762.png 2048w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/09\/ChatGPT-Image-17-sept.-2026-16_22_59-18x7.png 18w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/09\/ChatGPT-Image-17-sept.-2026-16_22_59.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a27494 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"8a27494\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.jems-group.com\/en\/actualites\/pourquoi-un-poc-ia-reussi-en-demo-ne-survit-jamais-en-production\/\">Pourquoi un POC IA r\u00e9ussi en d\u00e9mo ne survit jamais en production ?<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7444ac3 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"7444ac3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.jems-group.com\/en\/actualites\/pourquoi-un-poc-ia-reussi-en-demo-ne-survit-jamais-en-production\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Lire l'article<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"12041\" class=\"elementor elementor-12041 e-loop-item e-loop-item-18846 post-18846 post type-post status-publish format-standard has-post-thumbnail hentry category-data-fr category-ia\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-64cf36a e-flex e-con-boxed e-con e-parent\" data-id=\"64cf36a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f4d684 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"5f4d684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"477\" src=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/08\/ChatGPT-Image-12-aout-2026-10_18_29-1024x611.webp\" class=\"attachment-large size-large wp-image-18842\" alt=\"\" srcset=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/08\/ChatGPT-Image-12-aout-2026-10_18_29-1024x611.webp 1024w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/08\/ChatGPT-Image-12-aout-2026-10_18_29-300x179.webp 300w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/08\/ChatGPT-Image-12-aout-2026-10_18_29-768x458.webp 768w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/08\/ChatGPT-Image-12-aout-2026-10_18_29-1536x916.webp 1536w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/08\/ChatGPT-Image-12-aout-2026-10_18_29-18x12.png 18w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/08\/ChatGPT-Image-12-aout-2026-10_18_29.webp 1624w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a27494 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"8a27494\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.jems-group.com\/en\/actualites\/gouvernance-de-lia-en-entreprise-que-faire-quand-un-manager-a-pris-les-devants-tout-seul\/\">Gouvernance de l&rsquo;IA en entreprise : que faire quand un manager a pris les devants tout seul ?<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7444ac3 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"7444ac3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.jems-group.com\/en\/actualites\/gouvernance-de-lia-en-entreprise-que-faire-quand-un-manager-a-pris-les-devants-tout-seul\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Lire l'article<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4424933 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"4424933\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.jems-group.com\/en\/actualites\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explorer nos actualit\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Les budgets IA explosent, les r\u00e9sultats ne suivent pas. 56 % des dirigeants ne voient ni hausse de revenus ni baisse de co\u00fbts. Le probl\u00e8me ne tient pas aux mod\u00e8les mais \u00e0 l&rsquo;industrialisation, et la plupart des d\u00e9cisions qui la d\u00e9bloquent se prennent en comit\u00e9 de direction.<\/p>","protected":false},"author":5,"featured_media":19131,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[21,15],"tags":[],"class_list":["post-19122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-fr","category-ia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Industrialisation de l&#039;IA : le cha\u00eenon manquant de la donn\u00e9e<\/title>\n<meta name=\"description\" content=\"Industrialisation de l&#039;IA : la donn\u00e9e reste le cha\u00eenon manquant. Ce que le COMEX doit trancher pour en tirer de la valeur. 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