{"id":13309,"date":"2022-07-08T09:43:26","date_gmt":"2022-07-08T07:43:26","guid":{"rendered":"https:\/\/dev.jems-group.com\/?p=13309"},"modified":"2026-04-23T16:32:22","modified_gmt":"2026-04-23T14:32:22","slug":"pourquoi-et-comment-le-data-storytelling-revolutionne-le-design-emotionnel","status":"publish","type":"post","link":"https:\/\/www.jems-group.com\/fr\/actualites\/pourquoi-et-comment-le-data-storytelling-revolutionne-le-design-emotionnel\/","title":{"rendered":"Pourquoi et comment le data storytelling r\u00e9volutionne le design \u00e9motionnel ?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13309\" class=\"elementor elementor-13309\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-240e634 e-flex e-con-boxed e-con e-parent\" data-id=\"240e634\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5309ce4 elementor-widget elementor-widget-global elementor-global-12335 elementor-widget-breadcrumbs\" data-id=\"5309ce4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/www.jems-group.com\/fr\/\">Accueil<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-816de0c e-con-full e-flex e-con e-child\" data-id=\"816de0c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-798d721 e-con-full e-flex e-con e-child\" data-id=\"798d721\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e053f1d elementor-widget elementor-widget-heading\" data-id=\"e053f1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Pourquoi et comment le data storytelling r\u00e9volutionne le design \u00e9motionnel ?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b09188 elementor-widget elementor-widget-post-info\" data-id=\"9b09188\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-7c979de\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t<span class=\"elementor-post-info__item-prefix\">Publi\u00e9 le <\/span>\n\t\t\t\t\t\t\t\t\t\t<time>8 juillet 2022<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d01628e e-flex e-con-boxed e-con e-parent\" data-id=\"d01628e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d16e55e elementor-widget elementor-widget-image\" data-id=\"d16e55e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"346\" height=\"260\" src=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2022\/07\/data-storytelling-et-design-emotionnel.webp\" class=\"attachment-large size-large wp-image-13311\" alt=\"data storytelling et design emotionnel\" srcset=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2022\/07\/data-storytelling-et-design-emotionnel.webp 346w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2022\/07\/data-storytelling-et-design-emotionnel-300x225.webp 300w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2022\/07\/data-storytelling-et-design-emotionnel-16x12.jpg 16w\" sizes=\"(max-width: 346px) 100vw, 346px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0976b1b elementor-widget elementor-widget-text-editor\" data-id=\"0976b1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong><em>\u00ab Le Data StoryTelling, c\u2019est utiliser des chiffres et des faits\u00a0pour les transformer en histoires lisibles par tous.\u00a0\u00bb<\/em><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e43b90 elementor-widget elementor-widget-text-editor\" data-id=\"8e43b90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Les rapports dataviz jouent un r\u00f4le strat\u00e9gique dans une entreprise. Ils permettent, entre autres, aux d\u00e9cideurs de prendre rapidement des d\u00e9cisions. Mais, dans les faits, les d\u00e9cideurs sont satur\u00e9s d\u2019informations, de tableaux, de graphiques et de chiffres. Les indicateurs les plus importants \u00e0 retenir sont noy\u00e9s dans une masse d\u2019informations.<\/p><p>Un rapport dataviz difficile \u00e0 comprendre qui n\u00e9cessite des phases de contr\u00f4le et de v\u00e9rification, c\u2019est tout le rapport qui est remis en question. Alors, que faire ? Comment doit on proc\u00e9der pour rendre les rapports plus efficaces aux yeux des managers et des d\u00e9cideurs ?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-231d262 elementor-widget elementor-widget-image\" data-id=\"231d262\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/elementor\/thumbs\/illustration-data-storytelling-rkshkxk0vc6cs5b8v87bz580vohjz2b52kt66uz9qa.webp\" title=\"illustration data storytelling\" alt=\"illustration data storytelling\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-582898e elementor-widget elementor-widget-heading\" data-id=\"582898e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Int\u00e9grer l\u2019\u00e9motion par le Data storytelling !<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-768b885 elementor-widget elementor-widget-text-editor\" data-id=\"768b885\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>L\u2019\u00e9motion, c\u2019est la cl\u00e9 pour ancrer vos messages dataviz dans la m\u00e9moire de votre hi\u00e9rarchie et de vos collaborateurs.<\/p><p>L\u2019analyse de la donn\u00e9e est en mutation. La donn\u00e9e seule ne suffit plus, il faut int\u00e9grer de l\u2019\u00e9motion pour aider le management \u00e0 prendre des d\u00e9cisions. Le Data storytelling permet de rendre les communications dataviz plus performantes et de faire sortir du lot les donn\u00e9es par une approche narrative.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d567fa0 elementor-widget elementor-widget-text-editor\" data-id=\"d567fa0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u00ab <em>Une histoire est 22 fois mieux retenue qu\u2019une statistique<\/em> \u00bb<\/strong><br \/>Jennifer Aaker | Psychologue et professeur de marketing \u00e0 Stanford<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b3c680 elementor-widget elementor-widget-heading\" data-id=\"5b3c680\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Transformer vos donn\u00e9es en histoires bien lisibles\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6e9bec elementor-widget elementor-widget-text-editor\" data-id=\"c6e9bec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>L\u2019art de raconter une histoire avec des donn\u00e9es et des indicateurs, c\u2019est utiliser les m\u00e9thodes de narration dans un cadre de r\u00e9cit interactif<\/strong>\u00a0: s\u00e9quences, lin\u00e9arit\u00e9, l\u00e9gendes, explications, causalit\u00e9s explicites et implicites, intensit\u00e9 du message, \u00e9motions et r\u00e9actions attendues.<\/p><p>Comment mettre en \u0153uvre le Data Storytelling ?\u00a0Nous avons list\u00e9 pour vous 5 phases simples \u00e0 prendre en compte pour r\u00e9aliser des rapports dataviz d\u00e9tonants bas\u00e9s sur l\u2019approche Data Storytelling :<\/p><ol><li><strong>Comprendre et parler \u00e0 une cible<\/strong><br \/>Visionner, comprendre, analyser\u2026 chacun interagit avec la donn\u00e9e de mani\u00e8re diff\u00e9rente. C\u2019est pourquoi il faut \u00e9couter les utilisateurs et s\u2019adapter \u00e0 leur niveau d\u2019usage de la donn\u00e9e.<\/li><li><strong>S\u00e9lectionner les donn\u00e9es coh\u00e9rentes<\/strong><br \/>C\u2019est \u00e0 dire comprendre le contexte et la nature des donn\u00e9es, leur cycle de vie.<\/li><li><strong>Construire un sc\u00e9nario en fonction des donn\u00e9es et de la cible<\/strong><br \/>Afin de trouver un r\u00e9cit pertinent qui parle \u00e0 l\u2019utilisateur.<\/li><li><strong>S\u00e9lectionner les donn\u00e9es coh\u00e9rentes<\/strong><br \/>Et donc d\u00e9finir et choisir les indicateurs qui ont le plus de valeur pour l\u2019utilisateur final.<\/li><\/ol><p><strong>Mettre en forme les donn\u00e9es.\u00a0<\/strong>En conclusion, les indicateurs ont un but et doivent d\u00e9livrer un message. Parce que l\u2019utilisateur doit accepter et interpr\u00e9ter les indicateurs qui sont affich\u00e9s.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a171756 elementor-widget elementor-widget-heading\" data-id=\"a171756\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Exemple de design \u00e9motionnel\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a251b01 elementor-widget elementor-widget-text-editor\" data-id=\"a251b01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Nous vous pr\u00e9sentons un exemple de cas client, tr\u00e8s courant\u00a0:<\/strong><\/p><p><em>\u00ab Je suis manager dont le besoin est d\u2019utiliser un rapport dataviz compr\u00e9hensible et exploitable pour prendre de bonnes d\u00e9cisions rapidement.\u00bb<\/em><\/p><p><u>Probl\u00e9matique\u00a0:<\/u>\u00a0les donn\u00e9es affich\u00e9es sont confusantes et incoh\u00e9rentes.<\/p><p><u>Solution\u00a0:<\/u>\u00a0Mise en \u0153uvre du Data Storytelling pour produire un rapport qui communique une histoire marquante\u00a0:<\/p><ul><li><strong>Est-ce que l\u2019histoire est optimiste ou pessimiste\u00a0?<\/strong><ul><li>Est-ce que le bilan est positif \/ n\u00e9gatif ?<\/li><li>Est-ce que la marge brute correspond aux objectifs\u00a0?<\/li><\/ul><\/li><\/ul><p>\u00a0<\/p><ul><li><strong>Quel sera le d\u00e9nouement de l\u2019histoire\u00a0?<\/strong><ul><li>Est-ce que le r\u00e9el est en phase avec le pr\u00e9visionnel ?<\/li><li>Quel est l\u2019\u00e9tat de sant\u00e9 de mon entreprise\u00a0?<\/li><li>Vais-je devoir prendre des mesures \u00e9conomiques\u00a0?<\/li><\/ul><\/li><\/ul><ul><li><strong>Comprendre les moments les plus marquants, les plus forts de l\u2019histoire\u00a0:<\/strong><ul><li>A quoi correspond ce pic d\u2019activit\u00e9\u00a0?<\/li><li>Pourquoi y a-t-il eu un stock si important\u00a0durant cette p\u00e9riode\u00a0?<\/li><li>En termes de data, en quoi la fusion et la r\u00e9organisation de services a-t-elle chamboul\u00e9 nos r\u00e9sultats financiers\u00a0?<\/li><\/ul><\/li><\/ul><ul><li><strong>Quels sont les faits les plus importants de l\u2019histoire que je dois retenir ?<\/strong><ul><li>Nous avons un d\u00e9ficit de 15% versus le mois dernier sur la vente de mat\u00e9riel industriel<\/li><li>La r\u00e9organisation de juillet a dop\u00e9 les r\u00e9sultats financiers de 22%<\/li><li>Je dois prendre contact avec le CEO pour renforcer nos forces commerciales selon les donn\u00e9es qui me sont affich\u00e9es.<\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59d12af elementor-align-center elementor-widget elementor-widget-button\" data-id=\"59d12af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.jems-group.com\/fr\/actualites\/pourquoi-et-comment-le-data-storytelling-revolutionne-le-design-emotionnel\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">D\u00e9couvrir le DataStorytelling chez JEMS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-91995b2 e-flex e-con-boxed e-con e-parent\" data-id=\"91995b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3205d0b elementor-widget elementor-widget-heading\" data-id=\"3205d0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PLUS DE RESSOURCES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f2771f elementor-widget-divider--view-line elementor-widget elementor-widget-global elementor-global-343 elementor-widget-divider\" data-id=\"9f2771f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5a68ab elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"d5a68ab\" data-element_type=\"widget\" data-e-type=\"widget\" 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srcset=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2025\/10\/IA-Act-methode-1024x574.webp 1024w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2025\/10\/IA-Act-methode-300x168.webp 300w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2025\/10\/IA-Act-methode-768x430.webp 768w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2025\/10\/IA-Act-methode-18x10.png 18w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2025\/10\/IA-Act-methode.webp 1456w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a27494 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"8a27494\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.jems-group.com\/fr\/actualites\/ai-act-2026-securise-trajectoire-securite\/\">AI Act 2026 : Ce qui a chang\u00e9 depuis janvier et comment s\u00e9curiser sa trajectoire de conformit\u00e9 ?<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7444ac3 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"7444ac3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.jems-group.com\/fr\/actualites\/ai-act-2026-securise-trajectoire-securite\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Lire l'article<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"12041\" class=\"elementor elementor-12041 e-loop-item e-loop-item-12775 post-12775 post type-post status-publish format-standard has-post-thumbnail hentry category-ia\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-64cf36a e-flex e-con-boxed e-con e-parent\" data-id=\"64cf36a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f4d684 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"5f4d684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"419\" src=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/PAC-RADAR-JEMS-2026-1024x536.webp\" class=\"attachment-large size-large wp-image-12778\" alt=\"PAC RADAR JEMS 2026\" srcset=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/PAC-RADAR-JEMS-2026-1024x536.webp 1024w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/PAC-RADAR-JEMS-2026-300x157.webp 300w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/PAC-RADAR-JEMS-2026-768x402.webp 768w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/PAC-RADAR-JEMS-2026-18x9.png 18w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/PAC-RADAR-JEMS-2026.webp 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a27494 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"8a27494\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.jems-group.com\/fr\/actualites\/ia-souveraine-un-enjeu-business-reglementaire-et-strategique-pour-les-entreprises-francaises\/\">IA souveraine : un enjeu business, r\u00e9glementaire et strat\u00e9gique pour les entreprises fran\u00e7aises<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7444ac3 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"7444ac3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.jems-group.com\/fr\/actualites\/ia-souveraine-un-enjeu-business-reglementaire-et-strategique-pour-les-entreprises-francaises\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Lire l'article<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"12041\" class=\"elementor elementor-12041 e-loop-item e-loop-item-12897 post-12897 post type-post status-publish format-standard has-post-thumbnail hentry category-rse\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-64cf36a e-flex e-con-boxed e-con e-parent\" data-id=\"64cf36a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f4d684 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"5f4d684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"263\" src=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/photo-groupe-int\u00e9rieur-JEMS.webp\" class=\"attachment-large size-large wp-image-12900\" alt=\"photo groupe int\u00e9rieur JEMS\" srcset=\"https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/photo-groupe-int\u00e9rieur-JEMS.webp 400w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/photo-groupe-int\u00e9rieur-JEMS-300x197.webp 300w, https:\/\/www.jems-group.com\/wp-content\/uploads\/2026\/03\/photo-groupe-int\u00e9rieur-JEMS-18x12.webp 18w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a27494 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"8a27494\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.jems-group.com\/fr\/actualites\/index-egapro-jems-obtient-la-note-de-95-100-pour-2026\/\">Index Egapro : JEMS obtient la note de 95\/100 pour 2026<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7444ac3 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"7444ac3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.jems-group.com\/fr\/actualites\/index-egapro-jems-obtient-la-note-de-95-100-pour-2026\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Lire l'article<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e838414 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"e838414\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.jems-group.com\/fr\/actualites\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explorer nos actualit\u00e9s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00ab Le Data StoryTelling, c\u2019est utiliser des chiffres et des faits\u00a0pour les transformer en histoires lisibles par tous.\u00a0\u00bb<\/p>\n","protected":false},"author":5,"featured_media":13311,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[21],"tags":[],"class_list":["post-13309","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pourquoi et comment le data 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